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Find the right YouTubers
Whether you're looking for potential affiliates, content partners, or email contacts, refining your search with targeted filters will save time and deliver better results. If your business sells to creators, finding the right YouTubers efficiently is essential. Here’s how to build a high-quality list of YouTube channels that match your ideal creator profile. Step 1: Start with a broad search and define your YouTuber profile If you don’t have a specific creator in mind yet, start broad and refine your search as you go. 1. Choose a niche or category – Searching for "Fitness" instead of "gym" gives you a larger starting point and helps surface more relevant channels. You can also choose to search by pre set Smart Topics, which we recommend for best results. You'll see this option via the left hand navigation bar. Key note: The topic filter is for topics, so if you search for a brand or product, the results won't be as strongly correlated. 2. Set a subscriber range – This helps narrow results to channels that align with your goals. 1. Subscriber count is a starting point, not the full picture – While useful for filtering, it doesn’t always reflect how active or effective a channel is. See the next steps for more filters. 3. Look for active, growing channels – A high subscriber count doesn’t mean much if recent videos aren’t getting views or engagement. Prioritise channels that post consistently and still attract an audience. It’s best not to apply too many filters at the start. Running a broader search first helps you see what’s available before narrowing it down. Step 2: Use filters to find YouTubers who fit your business needs Once you’ve run an initial search, refining your results will help surface the most relevant channels. - Engagement rate – A strong engagement rate suggests an active, responsive audience. - Recent video performance – Prioritise YouTubers whose recent videos are still getting views and interaction. - Keyword filtering – Search for specific terms that appear in channel names, descriptions, or video titles to target relevant creators In Step 1, you got a broad view of how many creators match your needs. Now, these filters help you narrow it down further, making it easier to focus on the most relevant channels when there are too many results. Step 3: Find YouTubers who are open to outreach If you’re planning to contact creators, focus on channels that have email addresses available. - Use the "email available" filter – Show only channels where an email is listed. - Unlock and download email contacts – Save them for later outreach, or download a list you can outreach to - Filter for other social handles – Some creators list additional contact details on their profile. A missing email doesn’t always mean the creator isn’t open to partnerships. They may list their contact details on a website or social media instead. You can DM them on platforms such as Instagram too. Step 4: Build and organise your creator list Once you've identified YouTubers that fit your business, keep track of them for easy access later. - Save channels to a list – Organise potential partners by niche or priority level. - Export data as csv – Useful if you need to integrate the data with CRM tools or internal workflows. - Run additional searches – Layer in more filters to refine your results further. Testing different search settings is a good way to improve your results. Small adjustments, such as engagement rate thresholds, can significantly impact the quality of your matches. Search smarter, not harder Finding YouTubers who are valuable to your business isn’t about going through thousands of channels manually. The key is to apply targeted filters, focus on engagement, and save high-quality results. - Start broad, then refine based on creator performance and engagement - Focus on contact-ready channels for faster outreach - Save and download your best lists to track potential partnerships Now, try it for yourself, run a search and start finding YouTubers today!
Getting startedWhat are search credits
Search credits are deducted each time you conduct a search within the platform. They are used in when viewing channels in the "Discover" or "brand visibility features. Here’s how it works: Search Credits Deduction Credits are deducted based on the number of results displayed in your search. For example: - If 20 results appear on the first page, 20 search credits will be deducted. - If you go to the second page and there are 16 results left, 16 more search credits will be deducted. - If you use multiple filters and only 5 channels appear, 5 search credits will be deducted. Track Your Credits You can check your remaining search credits anytime in your user dashboard. Do search credits expire? - Monthly credits reset at the start of each months billing cycle. What happens if I run out of credits? - Wait until the next billing cycle, or upgrade your plan for more search credits.
Getting startedHow to Sign Up for ChannelCrawler
Step 1: Click create account 1. Go to the account creation page Step 2: Enter Your Details 1. Enter your work email address. 2. Or click Sign up with Google for a faster process. 3. Agree to the Terms & Conditions and Privacy Policy. 4. Click Get started. Step 3: Set Your Password 1. Enter your full name, password, and repeat password. 2. Your password must be at least 9 characters long and include one uppercase letter. 3. Click Confirm password to proceed. Step 4: Verify Your Email (If Required) Check your inbox for a verification email from ChannelCrawler. Enter the code you receive in your inbox. You're Ready to Go! Once your account is set up, you can: - Start searching for YouTubers to sponsor. - See your brands share of voice. - Find creators being rebooked. Frequently Asked Questions Do I need a credit card to sign up? - No. Signing up for the free plan doesn’t require payment details. Can I change my plan after signing up? - Yes. You can upgrade, downgrade, or cancel anytime from your Account Settings. What if I don’t get the verification email? - Check your spam folder or click Resend Verification on the sign-up page. - Check you have entered the right email If you still don't get the email, contact us at support@channelcrawler.com and we'll resolve it for you. Now you're ready to start discovering YouTube influencers. Sign up today and find the creators for your campaigns
Channel discoveryAverage views — Are you using the right one?
Subscriber count often doesn't tell the full story. Average views per video give a much clearer picture of how many people are actively following a creator's content. ChannelCrawler offers three key view metrics to help you find YouTubers with the reach you're looking for. What each view metric tells you ChannelCrawler provides three filters to measure a channel's typical viewership: Typical Views Per Video - The median views per video over the last 10 or 50 videos. - What does median mean? It's the middle value when you list all video view counts from lowest to highest. - Best for finding creators with consistently popular content, as it avoids being skewed by one-off viral hits, or a poor performing video. Average Views Per Video - The total views of the last 10 or 50 videos, divided by the number of videos. - Useful for understanding overall viewership, but can be influenced by outliers. Average Views Per Month - The total views a channel receives per month, averaged over the past 1 to 10 months. - Ideal for measuring long-term performance rather than individual video success. Tip: Typical views (median) often provide the most accurate picture of a channel's usual performance, while average views can be distorted by spikes or drops. Which One to Choose? Choosing the right view filter depends on what you're trying to achieve: 1. Typical Views Per Video (Median) – Best for identifying consistent performance. - Use this if you want to know what a creator's usual audience looks like, without being misled by viral spikes or underperforming videos. - Ideal for: Reliable partnerships where steady viewership matters. 2. Average Views Per Video (Mean) – Best for understanding overall reach. - Use this if you're assessing a creator's total impact per video, but be aware that viral hits can skew the numbers. - Ideal for: Broad brand awareness campaigns. 3. Average Views Per Month – Best for channels with evergreen content. - Use this if you want to see how all of a channel's videos are performing over time, not just the most recent uploads. This is particularly useful for how-to videos, product reviews, and tutorials that remain relevant months or even years after posting. - Ideal for: Identifying creators whose content continues to attract views long after publication. How to Use the View Filters To find YouTubers with the right viewership for your goals: 1. Go to Filters → Average Views. 2. Choose the metric that aligns with your needs: - Typical Views Per Video: Best for consistent viewership. - Average Views Per Video: Useful for understanding overall reach. - Average Views Per Month: Ideal for tracking sustained channel performance. 3. Set your range: - 5,000–50,000 views per video for example. 4. Combine with other filters like subscriber count, engagement rate, or growth for more refined results. Why Average Views Matter Focusing on views rather than subscribers helps you find creators whose content is actively reaching people. High average views suggest: - The creator's audience regularly watches their videos. - Content remains relevant and engaging over time. - Sponsored content is more likely to get seen. Low average views can mean: - The creator has inactive subscribers. - Recent content isn't resonating as well. - The channel grew through one-off viral videos or fake followers. Pro tip: If a channel has high subscriber growth but low average views, they may have only recently gained an audience. Check the channels recent videos and manually vet the view counts. See if the audience sticks! What's a Good Average View Count? What counts as "good" depends on your goals, budget, and the type of partnership you're looking for. Here's how to think about it: 1. If you're sponsoring content: Look at Typical Views Per Video to understand how many people will likely see your sponsored content. Higher views usually mean higher sponsorship costs. If you're working with a tighter budget, focus on creators with consistent mid-range viewership rather than large channels with inconsistent performance. 2. If you're selling to creators: Average Views Per Month is key, especially for channels with evergreen content. Creators who consistently attract viewers, even on older videos, are more likely to invest in tools or services that enhance their content. 3. If you're building brand awareness: Use Average Views Per Video to gauge overall exposure. A smaller channel with consistently strong views can deliver more cost-effective reach than a larger creator with inconsistent performance. 4. If you're targeting niche communities: In specialised areas like education, finance, or B2B content, view counts might be lower, but the audience tends to be more engaged. A channel with fewer but highly relevant viewers can drive better results than one with higher, less-targeted views. How growth rates affect value: If a channel has strong Typical Views alongside rapid subscriber or view growth, it might be your last chance to secure a partnership at a lower cost before they become more in demand. Final tip: Don't focus solely on high view counts. Match the creator's typical performance to your goals and budget. A smaller, consistent audience often delivers more value than a larger, less engaged one Find YouTubers People Actually Watch Tracking average views helps you focus on creators who consistently reach an active audience. - Use Typical Views Per Video to find creators with steady viewership. - Use Average Views Per Video to understand overall reach. - Use Average Views Per Month for long-term performance. Now, try it for yourself and start finding YouTubers whose content is actually getting seen.
Getting startedI want to try ChannelCrawler
If you're interested in trying ChannelCrawler, we offer free searches, a demo plan, and interactive walkthroughs to help you experience the platform before committing to a paid plan. Get Started with a Free Search Before signing up, you can run two free searches to see how ChannelCrawler works. This lets you: - Search over 25 million YouTube channels - Apply basic filters like niche and country - View channel stats and engagement data Create a Free Account After your free searches, you can sign up for a Demo Plan (Free Forever) to continue exploring. No credit card required. Want More? Upgrade Anytime If you need more search credits, email unlocks, or advanced filters, you can upgrade to a Starter or Power plan. - Starter Plan – Ideal for small brands with limited budget. - Power Plan – Best for agencies managing multiple brands to manage, or brands activating with over 10 YouTubers per month. - Enterprise – Custom plans for large-scale YouTube data needs. Watch a Demo Prefer a quick overview? Watch our walkthrough video to see ChannelCrawler in action. Start Finding YouTube Influencers Today Whether you’re running a brand campaign or building an influencer list, ChannelCrawler makes it easy. - Run a free search - Sign up for the Demo Plan - Upgrade anytime for more features Try ChannelCrawler for Free
Channel discoveryFind fast growing YouTubers
Growing channels are often the best opportunities for partnerships. They’re gaining new subscribers, increasing their viewership, and capturing audience attention in real time. ChannelCrawler offers three key growth metrics to help you identify rising creators before they peak. Step 1: What Each Growth Metric Tells You ChannelCrawler tracks three different growth filters to measure momentum. Growth of Subscribers (#) - The total number of new subscribers gained over a set period. - Best for identifying smaller channels that are rapidly expanding as a high % can be misleading. Growth of Subscribers (%) - The percentage increase in subscribers over time. - Useful for spotting channels that are growing relative to their existing size. Can be useful even if they have a smaller audience, but take in to account the audience size. Growth of Views (%) - The percentage increase in total video views. - A strong indicator that a channel’s content is gaining traction and reaching more viewers. High importance, as views are commonly the most vital statistic to success. Tip: A large subscriber increase doesn’t always mean higher engagement, it might mean they had a viral video. Checking Growth of Views (%) helps confirm whether new subscribers are actually watching the content. Step 2: How to Use the Growth Filters To find YouTubers with increasing influence: 1. Go to Filters → Growth Filters. 2. Choose the metric that aligns with your goals: - Growth of Subscribers (#): Best for finding channels with a small, expanding audience. - Growth of Subscribers (%): Ideal for mid-tier and large creators experiencing rapid audience expansion. - Growth of Views (%): Ensures the channel’s content is actively gaining traction with eyeballs. 3. Set your range: - 1,000+ new subscribers per month indicates steady growth for small channels. - 10%+ subscriber growth suggests strong momentum. - 20%+ view growth highlights channels attracting significantly more attention. 4. Combine with other filters like engagement rate, video performance, or niche to refine results. Example: Searching for tech YouTubers with 50,000 to 200,000 subscribers and 15%+ view growth ensures you’re finding creators on an upward trend, making them great candidates for early partnerships. Pro Tip: Apply all your other filters first, like subscriber count, niche, and engagement rate. Once you have a refined list of channels, add a growth filter. This shows you how quickly those channels are growing compared to others that already meet your requirements. Step 3: Why Growth Metrics Matter Partnering with fast-growing YouTubers gives you a head start before they hit the mainstream. As their audience grows, so will the competition for their attention. Reaching out while their inbox is quieter means you can build relationships early. - Sponsorships: Creators on the rise often charge less for partnerships. Getting in early lets you lock in lower rates before their influence increases. - Service providers: If you offer services or products for creators, smaller channels are more likely to notice your outreach. As they grow, standing out becomes harder. Pro tip: Spotting growth early doesn’t just save time and money, it helps you build long-term partnerships with creators as they scale. A high growth rate suggests: - The creator is attracting a new, engaged audience. - Their content is resonating more with viewers. - Future videos are likely to get even more reach. A low or negative growth rate can mean: - The channel’s content has lost traction. - The audience isn’t responding as strongly to new videos. - The creator is inactive or posting inconsistently. Pro tip: Rapid subscriber growth without a matching increase in views often signals a one-off viral video rather than long-term success. To find truly sustainable growth, always check both subscriber and view growth together. It’s also worth looking at the views-to-subscriber ratio. If subscribers aren’t watching new content, the growth may not translate into real influence. Step 4: What’s a Good Growth Rate? Growth rates can vary widely depending on the niche and channel size. While there are general benchmarks, the best approach is to follow the Pro Tip from Step 2: apply your core filters first, then add a growth filter to see how fast the most relevant channels are growing. Here’s a quick guide to what you can expect when a creator is experiencing notable growth: - Fast-growing niches: Tech, gaming, and entertainment channels often see 10-20%+ subscriber growth and 30%+ view growth per month. - Steady-growth niches: Fitness, beauty, and lifestyle creators typically experience 5-10% growth. - Slow-growth niches: Business, education, and finance channels may only see 2–5% growth, but their audiences are often more loyal, high intent, and therefore more likely to take action. Example: A gaming YouTuber gaining 20,000 subscribers per month with a 25%+ view growth is likely on track to become a major channel in the near future. Find YouTubers Before They Blow Up Tracking growth metrics helps you discover emerging talent before they become mainstream. - Use Growth of Subscribers (%) to spot channels gaining traction relative to their size. - Use Growth of Views (%) to ensure new subscribers are actually watching. - Look at both subscriber and view growth to confirm sustained momentum. Now, try it for yourself and start finding rising YouTubers before everyone else does