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Channel discovery

Discover YouTube Influencers by Niche

Whether you're looking for fitness influencers, tech reviewers, or beauty creators, ChannelCrawler makes it easy to search by niche in two ways: How to Use the Niche Filters There are two simple ways to find creators by niche: 1. Type in the niche you're searching for - Enter any keyword related to the niche you're interested in, such as fitness, crypto, or travel. - This method works best when you know the exact topic you want to target. 2. Use ChannelCrawler's pre-determined categories - Our AI automatically categorises YouTube channels based on their content. - Simply select a category from the list, like Gaming, Beauty, or Education, to discover relevant creators. **Key note: The topic filter is for topics, so if you search for a brand or product, the results won't be as strongly correlated. ** Tip: If you're not sure where to start, review the categories we have created first in Smart Topics. Find Influencers That Fit Your Niche Niche filtering takes the guesswork out of influencer discovery. - Type in your niche for flexible searching. - Select from AI-powered categories for ease and popular categories. - Combine with other filters like views, engagement, and growth to find the perfect match. Now, try it for yourself and start finding YouTube influencers by niche today.

Billing & Payments

Which ChannelCrawler plan is right for me?

ChannelCrawler helps you find and connect with YouTube creators. Whether you're managing influencer campaigns, providing services, or using YouTube data for research, our plans are designed to suit your needs. Who is ChannelCrawler for? - Affiliate and influencer managers – finding the right creators to sponsor. - Companies selling products or services to creators – obtaining large volumes of contact data for outreach. - Programmatic advertisers – building whitelist and blacklist campaigns with precise targeting. - Machine learning users and researchers – accessing YouTube channel data for deeper insights. - Talent managers – identifying rising stars to add to your roster. ChannelCrawler plans. Our pricing is based on the number of searches, email & download credits, and filters you need. Free plan. - Best for users who want to explore ChannelCrawler’s features before committing to a paid plan. - Limited searches to test the platform. Starter plan. - Ideal for individuals or small teams working on a single project in a month. - Designed for those who only need a small number of email contacts for one campaign. - Does not include advanced filters. Power plan. - Designed for professionals who need more searches and email credits. - Suitable for multiple campaigns or reaching out to hundreds or thousands of YouTubers. - High discount on additional email & download credits. Meaning you only pay for those you need, rather than unnecessary high upfront costs. - Includes five times the access of the starter plan for, rewarding high-usage users. Enterprise plan. For businesses that need custom access, larger datasets, or multi-user accounts. Whether you're running large-scale campaigns, conducting research, or integrating YouTube data into your own systems, this plan is built for high-volume needs. What’s included: - Custom allocation of searches, email and download credits. - Multi-user access. - Bulk data exports. - Channel alerts for real-time updates. - Priority support with a dedicated account manager. Additional services: - API access for integration. - One-off large datasets. If your needs go beyond the available plans, contact us to discuss a custom solution. Choosing the right plan. - If you need to evaluate and contact multiple creators regularly, the power plan offers the best value. - If you're working on a smaller scale but still need creator insights, the starter plan is a great choice. - If you’re just testing what ChannelCrawler can do, start with the free plan. - If none of these plans are enough, the enterprise plan is the right fit. Key pricing factors: our plans are structured around searches, saved lists, and email credits, not just access to the database. For the most up-to-date plan details, visit our pricing page. If you have any questions, get in touch, we’re happy to help.

Channel discovery

Find the right YouTubers

Whether you're looking for potential affiliates, content partners, or email contacts, refining your search with targeted filters will save time and deliver better results. If your business sells to creators, finding the right YouTubers efficiently is essential. Here’s how to build a high-quality list of YouTube channels that match your ideal creator profile. Step 1: Start with a broad search and define your YouTuber profile If you don’t have a specific creator in mind yet, start broad and refine your search as you go. 1. Choose a niche or category – Searching for "Fitness" instead of "gym" gives you a larger starting point and helps surface more relevant channels. You can also choose to search by pre set Smart Topics, which we recommend for best results. You'll see this option via the left hand navigation bar. Key note: The topic filter is for topics, so if you search for a brand or product, the results won't be as strongly correlated. 2. Set a subscriber range – This helps narrow results to channels that align with your goals. 1. Subscriber count is a starting point, not the full picture – While useful for filtering, it doesn’t always reflect how active or effective a channel is. See the next steps for more filters. 3. Look for active, growing channels – A high subscriber count doesn’t mean much if recent videos aren’t getting views or engagement. Prioritise channels that post consistently and still attract an audience. It’s best not to apply too many filters at the start. Running a broader search first helps you see what’s available before narrowing it down. Step 2: Use filters to find YouTubers who fit your business needs Once you’ve run an initial search, refining your results will help surface the most relevant channels. - Engagement rate – A strong engagement rate suggests an active, responsive audience. - Recent video performance – Prioritise YouTubers whose recent videos are still getting views and interaction. - Keyword filtering – Search for specific terms that appear in channel names, descriptions, or video titles to target relevant creators In Step 1, you got a broad view of how many creators match your needs. Now, these filters help you narrow it down further, making it easier to focus on the most relevant channels when there are too many results. Step 3: Find YouTubers who are open to outreach If you’re planning to contact creators, focus on channels that have email addresses available. - Use the "email available" filter – Show only channels where an email is listed. - Unlock and download email contacts – Save them for later outreach, or download a list you can outreach to - Filter for other social handles – Some creators list additional contact details on their profile. A missing email doesn’t always mean the creator isn’t open to partnerships. They may list their contact details on a website or social media instead. You can DM them on platforms such as Instagram too. Step 4: Build and organise your creator list Once you've identified YouTubers that fit your business, keep track of them for easy access later. - Save channels to a list – Organise potential partners by niche or priority level. - Export data as csv – Useful if you need to integrate the data with CRM tools or internal workflows. - Run additional searches – Layer in more filters to refine your results further. Testing different search settings is a good way to improve your results. Small adjustments, such as engagement rate thresholds, can significantly impact the quality of your matches. Search smarter, not harder Finding YouTubers who are valuable to your business isn’t about going through thousands of channels manually. The key is to apply targeted filters, focus on engagement, and save high-quality results. - Start broad, then refine based on creator performance and engagement - Focus on contact-ready channels for faster outreach - Save and download your best lists to track potential partnerships Now, try it for yourself, run a search and start finding YouTubers today!

Channel discovery

Find fast growing YouTubers

Growing channels are often the best opportunities for partnerships. They’re gaining new subscribers, increasing their viewership, and capturing audience attention in real time. ChannelCrawler offers three key growth metrics to help you identify rising creators before they peak. Step 1: What Each Growth Metric Tells You ChannelCrawler tracks three different growth filters to measure momentum. Growth of Subscribers (#) - The total number of new subscribers gained over a set period. - Best for identifying smaller channels that are rapidly expanding as a high % can be misleading. Growth of Subscribers (%) - The percentage increase in subscribers over time. - Useful for spotting channels that are growing relative to their existing size. Can be useful even if they have a smaller audience, but take in to account the audience size. Growth of Views (%) - The percentage increase in total video views. - A strong indicator that a channel’s content is gaining traction and reaching more viewers. High importance, as views are commonly the most vital statistic to success. Tip: A large subscriber increase doesn’t always mean higher engagement, it might mean they had a viral video. Checking Growth of Views (%) helps confirm whether new subscribers are actually watching the content. Step 2: How to Use the Growth Filters To find YouTubers with increasing influence: 1. Go to Filters → Growth Filters. 2. Choose the metric that aligns with your goals: - Growth of Subscribers (#): Best for finding channels with a small, expanding audience. - Growth of Subscribers (%): Ideal for mid-tier and large creators experiencing rapid audience expansion. - Growth of Views (%): Ensures the channel’s content is actively gaining traction with eyeballs. 3. Set your range: - 1,000+ new subscribers per month indicates steady growth for small channels. - 10%+ subscriber growth suggests strong momentum. - 20%+ view growth highlights channels attracting significantly more attention. 4. Combine with other filters like engagement rate, video performance, or niche to refine results. Example: Searching for tech YouTubers with 50,000 to 200,000 subscribers and 15%+ view growth ensures you’re finding creators on an upward trend, making them great candidates for early partnerships. Pro Tip: Apply all your other filters first, like subscriber count, niche, and engagement rate. Once you have a refined list of channels, add a growth filter. This shows you how quickly those channels are growing compared to others that already meet your requirements. Step 3: Why Growth Metrics Matter Partnering with fast-growing YouTubers gives you a head start before they hit the mainstream. As their audience grows, so will the competition for their attention. Reaching out while their inbox is quieter means you can build relationships early. - Sponsorships: Creators on the rise often charge less for partnerships. Getting in early lets you lock in lower rates before their influence increases. - Service providers: If you offer services or products for creators, smaller channels are more likely to notice your outreach. As they grow, standing out becomes harder. Pro tip: Spotting growth early doesn’t just save time and money, it helps you build long-term partnerships with creators as they scale. A high growth rate suggests: - The creator is attracting a new, engaged audience. - Their content is resonating more with viewers. - Future videos are likely to get even more reach. A low or negative growth rate can mean: - The channel’s content has lost traction. - The audience isn’t responding as strongly to new videos. - The creator is inactive or posting inconsistently. Pro tip: Rapid subscriber growth without a matching increase in views often signals a one-off viral video rather than long-term success. To find truly sustainable growth, always check both subscriber and view growth together. It’s also worth looking at the views-to-subscriber ratio. If subscribers aren’t watching new content, the growth may not translate into real influence. Step 4: What’s a Good Growth Rate? Growth rates can vary widely depending on the niche and channel size. While there are general benchmarks, the best approach is to follow the Pro Tip from Step 2: apply your core filters first, then add a growth filter to see how fast the most relevant channels are growing. Here’s a quick guide to what you can expect when a creator is experiencing notable growth: - Fast-growing niches: Tech, gaming, and entertainment channels often see 10-20%+ subscriber growth and 30%+ view growth per month. - Steady-growth niches: Fitness, beauty, and lifestyle creators typically experience 5-10% growth. - Slow-growth niches: Business, education, and finance channels may only see 2–5% growth, but their audiences are often more loyal, high intent, and therefore more likely to take action. Example: A gaming YouTuber gaining 20,000 subscribers per month with a 25%+ view growth is likely on track to become a major channel in the near future. Find YouTubers Before They Blow Up Tracking growth metrics helps you discover emerging talent before they become mainstream. - Use Growth of Subscribers (%) to spot channels gaining traction relative to their size. - Use Growth of Views (%) to ensure new subscribers are actually watching. - Look at both subscriber and view growth to confirm sustained momentum. Now, try it for yourself and start finding rising YouTubers before everyone else does

Channel discovery

Filters in ChannelCrawler

Channel Overview Filters The Channel Overview filters give you a snapshot of a YouTube channel’s basics, from where it’s based to how large its audience is. These filters are useful for narrowing your search to the most relevant creators for your campaigns. Country - What it means: The country where the YouTube channel is based. Often a large part of the audience will also be from this country, but not always. - How to use it: Useful if you want to work with creators from a specific location (e.g. US-based influencers for local campaigns). Language - What it means: The main language used on the channel, determined by the text in video titles and descriptions. Some creators may upload in one language but write titles in another. - How to use it: Helps ensure content aligns with your audience’s language preferences. Subscribers - What it means: The number of people who have subscribed to the channel — essentially the audience size. - How to use it: Filter by scale, from smaller micro-influencers to large creators with broad reach. Total Views - What it means: The total number of views across the channel’s entire history, including both short-form and long-form videos. - How to use it: Shows overall reach and whether a channel has built lasting traction. Total Videos - What it means: The total number of videos the channel has published across its history. - How to use it: A good indicator of how consistent and experienced the creator is. Channel Created (Time Ago) - What it means: How long ago the channel was created, displayed in days (e.g. 365 days = 1 year). - How to use it: Spot new creators or focus on established channels depending on your strategy. Has Membership - What it means: Whether the channel has enabled YouTube’s membership feature (where fans can pay a subscription for perks). - How to use it: Signals a channel with deeper community engagement if its successful. Shows the creators intent to monetise the audience. Has Shop - What it means: Whether the channel has an attached YouTube shop section. - How to use it: Indicates creators already monetising their content through product sales. Made for Kids - What it means: Whether the channel is marked as “Made for Kids” by the creator. - How to use it: Essential if you want to include or exclude child focused content. Categories and Niches Categories and niches in ChannelCrawler are AI-generated. Every channel is automatically assigned to a category, and most categories also include subcategories for even more specific filtering. Using categories and niches helps you quickly narrow searches to channels that focus on a particular type of content. For example, if you’re looking for creators in the gaming space or channels about finance, categories and niches save you time and keep results relevant. Available Categories 1. Animals 2. Arts and Culture 3. Automotive 4. Beauty 5. Business and Startups 6. Education 7. E-commerce and Online Business 8. Entertainment and Comedy 9. Fashion 10. Finance and Cryptocurrency 11. Fitness 12. Food, Drink and Nutrition 13. Gaming 14. Health 15. Home and DIY 16. Humanities and Social Sciences 17. Magic and Paranormal 18. Motivational and Self-Improvement 19. Music 20. Nature and Outdoor Activities 21. Product Reviews and Demos 22. Relationships and Family 23. Sales and Marketing 24. Social Media 25. Sports 26. Tech Product and Innovation 27. Travel Confidence Scores Each category is given a confidence score by ChannelCrawler’s AI. This score is visible on the channel profile: - The closer the score is to 1, the higher the confidence that the channel belongs in that category. - Scores further from 1 suggest the channel might overlap with other categories or have a looser connection to the category. Keyword Filters Keyword filters let you include or exclude specific words and phrases from your search results. You can also decide where those keywords must appear — from channel-level information like the name or bio, to video-level data like titles and descriptions. This makes it easier to zero in on channels that are truly relevant to your campaign. Anywhere - What it means: Searches for the keyword across all available fields (name, tags, bio, titles, descriptions, etc.). - How to use it: A broad option when you want to capture every possible channel mentioning a keyword. Channel Name - What it means: Searches only within the channel’s name. - How to use it: A strong signal of focus. If a keyword appears in the channel name, the topic is likely core to their content. Channel Tags - What it means: Tags chosen by the creator to describe their channel. - How to use it: Helpful when you want to target how creators position themselves. Keep in mind creators sometimes “over-tag,” so not every tag reflects the true content focus. Channel Bio - What it means: The description written by the creator about their channel. - How to use it: Good for spotting channels where creators explicitly state their interests or niche. Video Titles - What it means: Keywords found in the titles of the channel’s videos. - How to use it: Titles are strong indicators of video topics. Useful for finding channels that regularly cover a subject, though some titles may include trending or clickbait terms. Video Descriptions - What it means: Keywords appearing in the descriptions written under each video. - How to use it: Can reveal extra context about what a video covers. Helpful but sometimes less precise since descriptions may include generic or promotional text. Video Tags - What it means: Tags added by the creator to describe each video. - How to use it: Useful for finding related topics, though not always reliable since tags aren’t visible to viewers and may be applied inconsistently. Engagement Filters Engagement filters help you measure how actively viewers interact with a channel’s content. These metrics can be calculated over the last 10 or 50 videos, giving you flexibility depending on how recent or long-term you want the analysis to be. Engagement Rate - What it means: The combined percentage of likes and comments compared to total views. - Example: A video with 100 views, 5 comments (5%), and 20 likes (20%) would have an engagement rate of 25%. - How to use it: A quick way to see overall viewer interaction. Higher engagement rates suggest a more loyal, active audience. Comments / Views Ratio - What it means: The percentage of viewers who comment on a video. - How to use it: Useful for spotting communities with active discussion. High ratios often mean the creator sparks conversation. Likes / Views Ratio - What it means: The percentage of viewers who “like” a video. - How to use it: Indicates how much viewers are enjoying the content. A strong ratio suggests consistent quality or audience satisfaction. Views / Subscribers Ratio - What it means: Compares average views per video with the channel’s subscriber count. - How to use it: Helps identify whether subscribers are actually engaging. - Low ratios (e.g. 20k views per video with 1M subscribers) can be a red flag — suggesting the channel has lost its audience, relied on past viral hits, or stopped posting regularly. - High ratios (e.g. more views than subscribers) show strong content performance and audience reach beyond the core subscriber base. Extra Tip on Comments High comment activity is a good sign of engagement — but it’s also worth manually checking the quality of those comments. Look out for: - Depth: Are they in-depth and thoughtful, or just one-word replies? - Sentiment: Are they mostly positive, negative, or mixed? This extra layer of validation helps you judge whether engagement is meaningful rather than just volume-based. Views Filters Views filters let you measure how many people are watching a channel’s videos, with options to calculate over the last 10 or 50 uploads. They help you see both short-term performance and longer-term trends. Views per Month - What it means: The average number of views the channel receives per month, calculated over the past 3 months. - How to use it: - A reliable way to see recent viewing trends and overall reach, while smoothing out spikes from one-off viral videos. - Also takes into account evergreen content. If videos from 8 months or a year ago are still getting views, it is a strong signal of lasting audience interest. Typical Views per Video (Median) - What it means: The median number of views a channel’s videos receive. This means half of the videos get more views than this number, and half get fewer. - How to use it: A good way to understand what a “typical” video on the channel achieves, without being skewed by outliers like a single viral hit. Average Views per Video (Mean) - What it means: The mean number of views across all videos, the standard way most people think of an average. - How to use it: Useful for quick comparisons across channels, but it can be inflated by a small number of very popular videos. Tip: Median vs Mean - Median gives you the middle point and is more stable. It avoids being distorted by a few unusually high or low videos. - Mean (average) can be skewed by spikes. One or two viral hits may make a channel look stronger than it really is. - Looking at both together gives you the clearest picture of a channel’s typical performance. Growth Filters Growth filters show how a channel’s audience and reach are changing over time. You can measure growth over 7, 14, 30, or 90 days. For percentage-based growth, ChannelCrawler compares your selected period with the previous equal period to show whether momentum is up or down. Subscriber Growth (Absolute) - What it means: The number of new subscribers gained during the selected period. - How to use it: Good for setting hard thresholds (for example, at least 5,000 new subscribers in the last 30 days). Larger channels will naturally post higher absolute gains, so pair this with percentage growth to compare fairly across channel sizes. Subscriber Growth (Percentage vs previous period) - What it means: The percentage change in subscribers compared with the previous equal time window (for example, last 30 days versus the 30 days before). - How to use it: Normalises for channel size so big and small channels can be compared on momentum. Useful for spotting acceleration or slowdown in audience growth. Views Growth (Percentage vs previous period) - What it means: The percentage change in total views compared with the previous equal time window. - How to use it: Highlights whether viewership is trending up or down. This avoids penalising channels with very high total views, since the comparison is against their own recent baseline, not their lifetime totals. Tip: Reading growth fairly - Use percentage growth to compare channels of different sizes without bias. - Use absolute subscriber growth when you care about the real number of people added. - For stability choose 30 or 90 days. For freshness choose 7 or 14 days. - Comparing to the previous period helps you see true momentum, rather than rewarding or penalising channels just because they already have a big audience or lots of lifetime views. Email and Social Media Filters These filters help you find contactable creators quickly. You can check whether a channel has an email available and whether it lists other social profiles in its YouTube bio. Email Available on ChannelCrawler - What it means: ChannelCrawler already has a usable email for this channel in the app. - How to use it: - Select Yes when you need ready-to-use emails for outreach and exports. Email Available on YouTube - What it means: The channel has an email published on YouTube, typically in the channel bio or About section. - How to use it: - Use this after you have extracted all emails available in ChannelCrawler. - Combine Email available on ChannelCrawler: No with Email available on YouTube: Yes to generate a list of channels where an email is visible on YouTube but not yet in ChannelCrawler, so you can collect them yourself without wasting time. Tip: Efficient email workflow - First, filter Email available on ChannelCrawler: Yes and export those contacts. - Next, filter Email available on ChannelCrawler: No plus Email available on YouTube: Yes to produce a second list you can quickly validate and collect from YouTube. - This two-step approach avoids duplicate effort and ensures you do not miss publicly listed emails. Other Social Handles in Bio - What it means: The channel lists additional social profiles in its YouTube bio or About section. - How to use it: - Select Yes to prioritise creators who provide extra contact routes. - Supported platforms we look for in bios include: - Instagram - TikTok - Facebook - Snapchat - LinkedIn - X (Twitter) - Discord - Twitch - Pinterest Frequency and Duration These filters help you confirm that a channel is active and that its publishing cadence and video length match what you are looking for. Latest video (days ago) - What it means: The number of days since the channel last uploaded a video. - How to use it: Set a threshold to ensure recent activity. For example, use ≤ 60 days to find channels that have uploaded within the last two months. Only include active channels - What it means: A quick toggle that filters to channels with a recent upload. - How to use it: Turn this on to automatically apply a 60-day activity window, which is a sensible default for most campaigns. Average videos posted per month - What it means: The average number of videos a creator publishes each month. This includes both long form and Shorts. - How to use it: Use minimums to ensure consistent posting. For instance, set ≥ 4 to find channels that post at least weekly on average. Average video length (minutes) - What it means: The average duration of a channel’s videos in minutes. - How to use it: Set a minimum length if you prefer longer content. For example, ≥ 5 minutes to avoid mainly short-form channels, or ≥ 20 minutes to focus on predominantly long-form creators. Frequency and Duration These filters help you confirm that a channel is active and that its publishing cadence and video length match what you are looking for. Latest video (days ago) - What it means: The number of days since the channel last uploaded a video. - How to use it: Set a threshold to ensure recent activity. For example, use ≤ 60 days to find channels that have uploaded within the last two months. Only include active channels - What it means: A quick toggle that filters to channels with a recent upload. - How to use it: Turn this on to automatically apply a 60-day activity window, which is a sensible default for most campaigns. Average videos posted per month - What it means: The average number of videos a creator publishes each month. This includes both long form and Shorts. - How to use it: Use minimums to ensure consistent posting. For instance, set a minimum of 4 to find channels that post at least weekly on average. Average video length (minutes) - What it means: The average duration of a channel’s videos in minutes. - How to use it: Set a minimum length if you prefer longer content. For example, ≥ 5 minutes to avoid mainly short-form channels, or ≥ 20 minutes to focus on predominantly long-form creators. Exclude Previous Exports and Imports These filters remove channels you already have in your lists from new search results. Use them to avoid duplicates or re-contacting the same creators. - Export: a list of channels you downloaded from ChannelCrawler. - Import: a list of channels you uploaded to ChannelCrawler. You can view these lists in the Imports or Exports areas of the app. In the search filters, you use these options to exclude them from results. Exclude channels in previous exports - What it means: Hides any channel that appears in your past exports. - How to use it: Use when building a fresh outreach list so you do not include creators you have already downloaded or contacted. Exclude channels in previous imports - What it means: Hides any channel that appears in your uploaded lists. - How to use it: Useful for removing channels you have already researched, vetted, or targeted via imported data. Tip: Keep results net-new - First run and save or export a list. - On your next search, tick both exclude options to focus on channels you have not worked with before.

Channel discovery

How to unlock influencer email addresses (in-app)

ChannelCrawler makes it easy to unlock YouTuber email addresses and keep them organized. Here’s how it works: Step 1: Find Channels with Email Availability 1. Go to the Search page. 2. Apply any filters you need, like niche, subscriber count, or engagement rate. 3. Look for channels with the View Email button under the "Email Availability" column. Step 2: Unlock the Email Address You can reveal an email in two ways: Option 1: Search results - Click the View Email button next to any channel. - The email will appear and can be copied to your clipboard. Option 2: Channel profile - Open a channel’s profile page. - Click View Email to reveal the email and copy it. - One email credit will be deducted from your account. - The email will immediately become visible on the channel profile and in the search results. Step 3: Access Unlocked Emails You can find all the emails you’ve unlocked in two places: 1. Search Results: The email will remain visible next to the channel. 2. Saved Items: - Go to Saved Items in your dashboard. - Click Saved Emails to see a list of all unlocked email addresses. They remain visible for the duration of your subscription. Frequently Asked Questions Do I need to unlock an email to see if it's valid? - Yes. ChannelCrawler only shows email addresses once unlocked. What happens if an email is invalid? - While rare, creators sometimes change their contact details. ChannelCrawler aims to keep the most up-to-date information available. Now you’re ready to start connecting with YouTubers directly. Unlock your first email today and begin your outreach.